The Background

• Contrapositive had built the existing KidSMART website in 2004 to help communicate Childnet's central internet safety messages
• The site was now out of date and had become cluttered and overcomplicated
• Site needed to become more vibrant and engaging to its young users as well as communicate a lot of information in a clear and easy to understand way

We came to Contrapositive with some (very!) basic sketches and an idea of how the KidSMART site could be improved. Contrapositive developed these ideas into an innovative and fun award winning site which children tell us they love! Ellen Ferguson, Childnet International

The Solution

• Provided consultancy on the development of the site to help ensure that it would meet with its objectives
• Designed an attractive, colourful and exciting looking website to help draw users through the site
• Provide ongoing support for the maintenance and development of the site
• The site won Nominet's Best Practice Challenge in 2009