Contrapositive New Media

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A Sporting Chance

Client: CAFOD
Technical specs: Sony EX3, AVID

The Background

In the run up to the 2012 Olympics in London, CAFOD wanted to seize the opportunity to raise awareness of the importance of sport in the transformation of nations and the raising of leaders. CAFOD asked Contrapositive to produce a suite of films to show how they are using sport to change people's lives across the world.

The Solution

  • Full production of a suite of seven films (1 x 4min film and 6 x 1min films), to cover the range of messages and initiatives to be communicated.
  • Content to be edited included supplied footage, freshly shot footage and graphics based on a house style.
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